Private jets flock to Montana - but locals can't afford the trailer park

Core point

Bozeman, Montana, has seen a population increase of about 20% since the pandemic, driven by an influx of new residents. This growth has led to a significant rise in housing prices, making it difficult for locals to afford living in the area. The phenomenon has been partly attributed to the 'Yellowstone Effect,' where the popular TV show has drawn attention to the region. Local leaders are concerned about the socioeconomic divide that is emerging as a result of these changes.